An agency of now

Creating the strategies of what´s next

Welcome to Mega where cutting-edge research meets actionable insights.

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ABOUT US

A revolutionary vision

 to navigate today´s challenges

We lead distinctive market intelligence projects with an updated, strategic, and committed vision to ensure business decisions make an impact on people.
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SERVICES

Our service ecosystem:

8 areas

with tailored tools and specialists to meet diverse needs in business, insights, products & trends.

Click on each service!

Click on each service!

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Testing
Testing
& Innovation
Behavioural
Behavioural
Science
UX
CX
& UX
Brand
Brand & Market
Strategy
Iso
Media
Analytics
for Insights
Consumer
Consumer
& Shopper
People
People
& Trends
Media
Media
& Advertising

CLIENTS

We create the journey with
+ 40 Clients & Partners

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OUR APPROACH

The secret to
our work:

Co-Creative
Partnership

We are partners in your new challenges.
We bring our own vision to guarantee successful projects.

OUR APPROACH: DELIVERABLES

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High-impact and memorable presentations with storytelling and customized designs.

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1.Brief challenge!

50% of the projects do not start off with a written brief and 90% of them are changed later on. We shape briefs and decide on their best approach.

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2.Out of the box

We are focused on your business from the very beginning: we analyze and decode context, identify KPIs and use creative tools to meet your challenge.

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3.Iteration & Depth

We constantly promote a two-way exchange of information, shortening the time to insights to ensure better results at the end of the road.

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4.Presentations & deliverables

We can make your reports shine, surprise, and deliver actionable insights. Learn how we do it.
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OUR APPROACH

The secret to
our work:

Co-Creative
Partnership

We are partners in your new challenges. We bring our own vision to guarantee successful projects.

Misceláneas_11
Partnership co creativo_1

1.Brief challenge!

50% of the projects do not start off with a written brief and 90% of them are changed later on. We shape briefs and decide on their best approach.
Partnership co creativo_2

2.Out of the box

We are focused on your business from the very beginning: we analyze and decode context, identify KPIs and use creative tools to meet your challenge.
Partnership co creativo_3

3.Iteration & Depth

We constantly promote a two-way exchange of information, shortening the time to insights to ensure better results at the end of the road.
Partnership co creativo_4

4.Presentations & deliverables

We can make your reports shine, surprise, and deliver actionable insights. Learn how we do it.

OUR APPROACH: DELIVERABLES

Mano marcando

High-impact and memorable presentations with storytelling and customized designs.

OUR APPROACH

Strategy & Actionables

In today’s world it’s not just about connecting with consumers: it’s about living their experiences, integrating data with technology for a real leap in quality.

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Live Experience

We share real experiences of consumption, purchase, use and leisure with your consumer to reach unthinkable insights.

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Technological Integration

We undertake challenging projects with technologies developed in house and specialized partners.

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Data Surfing

We included DS & AI to the projects to boost quality with:

  • Data lakes & Dashboards
  • Machine Learning
  • IA & Analytics
  • Desk Research

TEAM

A team of specialists who walk with you along the way.

We enjoy finding the deepest insights in a collaborative and creative environment.

BRANCHES

Global coverage
Local Insights

Offices
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Countries
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Projects
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Clients
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ARGENTINA

Godoy Cruz 1540,
City of Buenos Aires
latamsur@megaresearch.net

MEXICO

Campos Elíseos 403,
Polanco, Mexico DF
latamnorte@megaresearch.net centroamerica@megaresearch.net

BRAZIL

Rua Dr. Luiz Migliano 1986,
Jardim Cabore, San Pablo
brasil@megaresearch.net

US

4828 SW 183rd Ave
Miami
usa@megaresearch.net

SPAIN

Calle de Goya 36,
Salamanca, Madrid
europa@megaresearch.net

CONTACT US

Are you facing a challenge?
Do you need a partner?
Contact us!

Whatsapp

Testing
& Innovation

We dive into the process of developing ideas, concepts and products, to later test and improve them in their different stages, predicting success with a high level of certainty.

Our
solutions

  • Concept Test & Tuning
  • Product Test
  • Demand Spaces

Behavioural
Science

Most of the time we don’t know exactly what we are doing. 9 out of 10 choices are made outside of our conscious awareness. Behavioral science is bringing us something new: most of the insights we seek come from what consumers do rather than what they say.

Our
solutions

  • Nudges
  • Unknow Demand Spaces
  • Say do Gap
  • Jobs to Be Done

UX & CX

Users/Clients are at the heart of everything we do and we measure their /NPS/UX satisfaction with special tools at the different touchpoints.

Our
solutions

  • NPS
  • UX Research
  • Think Aloud

Brand
& Market Strategy

We optimize the strategy and purpose of your brand or category to increase its relevance in different scenarios and market situations.

Our
solutions

  • Brand Positioning
  • Category Growth
  • Brand MegaTrack

Analytics
for Insights

We combine the tech world and the research mind.
As a result we get actionable insights from data science, BI, AI & Analytics.

Our
solutions

  • Social Intelligence
  • Data Lakes
  • Dynamic Dashboards
  • Microtargeting
  • Forecasting

Consumer
& Shopper

In an omnichannel and converged environment, it is essential to understand people and their habits, journeys and purchases in a 360-view.

Our
solutions

  • U&As + penetration
  • Shopper off / on
  • Behavioral Home / PDV

People
& Trends

It spots the most significant trends and targets right from the “starting line” in order to outline business horizons, such as appropriate recruitment strategies.

Our
solutions

  • Trendsmood
  • Social Targeting
  • Etno-follow

Media
& Advertising

Tracking of crossmedia information and the most relevant brand indicators to make better decisions in media and communications planning.

Our
solutions

  • Pre & Post Test
  • Data collection (surveys)
  • TV/OFF/ON + Insights
  • Influencers Impact

Technological Integration

Developments &
technological partners...

We create an ecosystem of source integration to collect the best online data for both quantitative/qualitative studies, from a large sample frame, ensuring the most representative and reliable data, to reach all countries in the world, socio-demographic and complex segments (B2B).

...to obtain
the best data and insights!

We use the platform for quantitative studies, CX, Conjoints/ Max Diff and ad hocs, with online tracking dashboards.

We measure the follow up of trends in social networks, digital magazines, blogs and news portals.

We get to know all the ads and their investment in Latam + a plus of added value in reports and media analysis.

We use the platform for quantitative studies, CX, Conjoints/ Max Diff and ad hocs, with online tracking dashboards.

We measure the follow up of trends in social networks, digital magazines, blogs and news portals.

We get to know all the ads and their investment in Latam + a plus of added value in reports and media analysis.

Data Surfing

In a Consumer centric & Data driven world, you need to merge Research + Data Science and AI.

If you feel that data is missing a driving force to connect it to trends, needs, purchasing behaviors and cultural changes, you’re in the right place.

  • Turn Dark Data into Integrated and Live Data.
  • Dashboards to improve the visualization of all information.
  • Get to know your clients & non-clients better: Micro/mega segmentations.
  • Foresee what’s going to happen: Forecasting + projections. Improve conversion rates/cross selling/loyalty.
  • Optimize processes (more efficient, more agile).
  • Improve your App/site performance: Ads & conversions.
  • Optimize campaigns for different targets: Improve budgets.
  • Scrapping, collection & monitoring of key information on brands, campaigns and trends.
  • Analysis of the competitive offer of brands & products.